Smarter Links, Smarter Campaigns: Why marketers should use link shorteners

Updated 10 May 2025

Key takeaways:

• Affiliate marketers face a myriad of challenges in their pursuit of promoting products and earning commissions.
• With millink.app, affiliate marketers can serve any affiliate links to your users with only 1 supercharged link.
• Using Supercharged Any Mode and All Mode together, you can serve your affilated links to your user based on their current country and time of clicking.

If you are an affiliate marketer and you face the following problems:

• You manage large number of affiliated links and link management toward your audience is a hassle.
• You want to maximize your affiliate marketing performance for different user profiles.
• You faced complexity in managing global or time-sensitive campaigns.
• You want to perform A/B testing or test different offers.

Then millink.app might help you.

What is millink.app

millink.app is a smart link shortener where you can customize your own rules to target your audience. With our supercharged links, you can redirect your users based on their property such as country, language, source, time of clicking, device information, and more. It's a tool that built directly to help marketers to reach their target audience.

Use case 1 - Promoting a regional product

Let's say you are a marketer for a regional product, and you want to promote your product to your users in a specific region. Normally, you would create a seperate link for each region and product. Then, you would need to publish contents while managing these links and updating them as needed.

Here's how you can do it

1. Login or register
2. Click Create Link
3. Enter the default link – this is the fallback link shown if no conditions are met. Then click the + button.
4. Enter a campaign name – this is for you to identify the link.
5. To match users by country, choose Any Mode. This mode stops at the first matched condition.
6. Click at the pen icon to edit rule. Add or delete rule if needed.
7. From the rule's dropdown, select the Country fact and search for the target country.
8. Add more rules if you needed.
9. Once finished, click Save. The page will bring you to manage link automatically.

Share this link to your audience. You can add custom UTM source if needed. With only this link, you can serve your affiliate links to your audience based on their current country. You can then check the analytics to see its performance.

Use case 2 - Promoting a regional product with time-sensitive offers

Let's say you're running a limited-time promotion for a product in a specific country. You want the offer to only be available during a certain time frame. Let's see how millink.app helps you with this.

This use case requires previous use case to be completed.

1. Click Create Link
2. Enter the default link – this is the fallback link shown if no conditions are met. Then click the + button.
3. Enter a campaign name (best with a unique and recognizable name).
4. To match users by country and time, choose All Mode. This mode only redirects if all conditions are met.
5. In the Destination field, paste the campaign link from the previous use case – this is where users will be redirected when all conditions are matched.
6. From the rule's dropdown, select the Date Range fact and set the start and end date – this is based on the audience's local time.
7. Delete empty rules, only 1 rule is needed for this use case.
8. Once finished, click Save. The page will bring you to manage link automatically.

Share this link to your audience. With only this link, you can serve regional time-based campaigns without needing to change anything manually. Check your analytics to track engagement.